We all see those huge “flex” billboards all over. They’re that flexible plastic ads are generally printed on. It’s durable, weather-proof and lasts almost forever. We’ve also seen how they’re reused, especially recently, to cover tents and car parking spots. Waste though, has taken that initiative seriously, and is recycling these flex ads into awesome bags, wallets, furniture and other items and accessories.
We reuse advertising banners made of a material known as flex , which is a non-recyclable flexible type of composite plastic that otherwise gets disposed of soon after being taken down. We adopt a simple and almost nonpolluting manufacturing process, which consists of sewing reused flex into a range of useful, design, and funky products such as bags, stools, and beanbags.
Anyway, I think it’s an awesome idea on many levels. For starters, it looks awesome and you’re buying something truly unique and fashion-forward. Also, it’s extremely eco-friendly. So, everyone wins: cool stuff to strut, less garbage for our overflowing landfills.
They aren’t sold in a brick-and-mortar place, so you need to email them on firstname.lastname@example.org or check out their website to order your stuff. I’m thinking of getting a wallet!